Social media marketing services is the process of marketing your website through a diverse group of social media networks. Still a nascent science, social media marketing is increasingly being recognized as one of the most potent online marketing communications channels, which will benefit your website through increasing brand awareness, driving quality traffic and last but not the least getting you valuable links from reputed websites.
Today the participative nature of the web can easily be recognized from the involvement of forums, social book-marking sites, blogs and social network sites that have emerged in the last couple of years. These sites can typically define your business or brand presence & how it is being perceived by the target audience.
As a professional social media marketing company, our social media marketing services experts have provided professional social media marketing services in Pakistan, USA, UK, Australia & Canada. If you are selling products/services on the Internet, our integrated social media marketing strategy is a potent method that will make your site profitable over time.
Benefits of Social Media Marketing Services:
Increasing brand awareness:
Arguably the most valuable and possibly the most intangible long-term benefit that is derived from a well planned social media marketing campaign is an ever increasing level of brand awareness. By participating in related forums and effectively articulating your value proposition you are able to significantly increase brand awareness. However the success of this strategy hinges on sustaining this dialogue over a long period of time.
Increasing website traffic:
A well planned social media marketing campaign will drive quality traffic to your website. Quality traffic in the form of primary & secondary traffic.
Primary traffic refers to visitors who come directly from the social media websites. Secondary traffic is referral traffic from websites which link to and send you visitors, after they come across your content through the social sites.
A well planned social media marketing campaign will get you a large number of back-links which are vital from a search engine perspective.
When a website receives a large number of natural, permanent links from trusted domains, it develops authority. Search engines trust it. As a result you start ranking highly for competitive keywords, which will in turn bring in search engine visitors.
Our Approach - Professional Social Media Marketing (SMM) Services:
Our affordable social media marketing services program, is a highly evolved and proven model and broadly covers the following critical activities:
1. Understanding Your Business:
We spend considerable time and effort in understanding your business
· Understanding the product/market category
· Understanding the customer groups
· Understanding the customer decision making process
· Analyzing the current status of the website on search engines
2. Competitive Analysis:
· Based on the above information, we do a comprehensive competitive analysis
· Competition SWOT Analysis
· Understanding their online strategies and tactics
3. Strategy Development:
· Based on the above understanding, we will develop a customized social media marketing strategy
· And then fine-tune it with your inputs
4. Account Set-Up:
· Account set-up with Facebook, Myspace.com, Slideshare, Squidoo, Twitter, etc.
· Assisting you in regularly updating these accounts
5. Blog Set-Up:
· Blog set-up with Blogger and/or Wordpress
· Assisting you in regularly updating these blogs
6. Online articles Submissions:
· Assisting you in creating original articles on your products or services
· Posting these articles in select article publishing online resources
7. Online Press Release(PR) Submissions:
· Assisting you in creating press releases on your products or services
· Posting these press releases in select online PR resources
8. Continuous Monitoring:
· Continuously monitoring the overall campaign in terms of its effectiveness
· Identifying need gaps and taking corrective action.
9. Monthly Reporting:
· Providing comprehensive monthly reports which will clearly highlight campaign efficacy across key parameters